Last revised: September 2, 2025
The protection of your privacy and personal information is important to us at AutoCanada Inc. This Privacy Policy (the "Policy") provides information on how we protect your privacy, including information on how we collect, use and disclose the personal information that we control.
When we say "AutoCanada", "we", or "us" in this Policy, we mean AutoCanada Inc. including where applicable all AutoCanada controlled dealerships and collision centers and other stores across Canada.
Please read this Policy carefully to understand how we handle your personal information.
What This Privacy Policy Covers
This Policy applies when you access or use AutoCanada's websites (the "Website") or any other services we offer and which refer or link to this Policy, except if it mentions otherwise.
Click on the links below to find the information you're looking for more quickly:
In this Policy, "personal information" means any information about or that relates to an identified or identifiable individual, which includes:
Except in Québec, personal information does not include any business contact information when used to communicate with you in relation to your employment, business or profession, such as your name, position name or title, work address, work telephone number, work fax number, or work e-mail address.
The information we may collect about you varies depending on the nature of our relationship with you. Generally, the personal information we collect falls into the following categories (not all of which may apply to you):
Also, whenever we want to collect, use or disclose sensitive personal information, we will obtain your express informed consent beforehand.
How we collect personal information depends on the nature of our relationship with you. Generally, we collect personal information in the following ways:
How we use your personal information depends on the nature of our relationship with you. Generally, we use personal information for the following purposes:
We refer to these as our "Identified Purposes."
We may engage in interest-based advertising in connection with your use of our Website and other services, and across third-party websites or service offerings when you leave our Website or other services.
Interest-based advertising means that your preferences and interests are collected through cookies or similar technologies and then used to provide you with advertising and marketing materials that are relevant to you, based on those preferences and interests. For example, we may use Google Ads or Google's DoubleClick to provide you with advertising based on your browsing history and search requests. We may also use YouTube to provide you with personalized advertising based on your viewing content.
For information on how to control your cookie settings, see the "How To Control Your Cookie Preferences" section.
We only share personal information to the extent necessary to provide our products and services, to fulfill our Identified Purposes, or as we are otherwise required or permitted by law. We may for these reasons disclose your personal information among AutoCanada Inc. and its affiliates, and to third parties such as automobile manufacturers, parts manufacturers, financing companies, credit agencies, payment card processors, government agencies, motor vehicle agencies and other fact collecting and verifying entities.
When you apply or submit a finance application provided by AutoCanada or divisions of AutoCanada, AutoCanada and its dealerships, financing partners, and lenders ("partners") may disclose your personal information to credit reporting agencies to obtain your credit score and related information from credit reporting agencies to process or fulfill the transaction, to make decisions on whether to extend you credit, and to update your confidential profile for use by AutoCanada for purposes as set out in this Privacy Policy. You may withdraw your consent to AutoCanada and its partners obtaining your credit score or credit report at any time by using the contact information in the "How to Contact Us" section below. Upon your request we will inform you if we have ordered such a report or reports and will give you the name and address of the credit reporting agency that furnished the report or reports in order for you to exercise your rights to access and rectification. You may make such a request by contacting our privacy officer as set out in the "How to Contact Us" section.
We may also transfer personal information to technical support service providers, customer relationship management (CRM) software service providers, and data storage and processing service providers that are assisting us in fulfilling the purposes for which we collected the personal information.
We may also disclose your personal information to a third party in the event of a significant business transaction, such as a merger or reorganization.
Cookies and Other Electronic Technologies. Like most websites, we and our third-party service providers use cookies and similar technologies including web beacons, embedded scripts and e-tags (together referred to as "cookies") to provide users with a more efficient online user experience when using our Website, and to provide content that is more relevant to the user's interests and presumed needs.
A cookie is a small data file that is placed on your computer or mobile device by your web browser. It is a tool that stores information about Website visits, recognizes you and your preferences each time you visit the Website, optimizes Website functionality, and enables us to provide our services. Some parts of the Website use cookies to track user traffic patterns.
We may, through cookies, collect and analyze information including, but not limited to: (1) IP address, (2) date and day of access request, (3) pages viewed, (4) time zone difference to Greenwich Mean Time (GMT), (5) the standard HTTP-header information, (6) the time spent on each page of our Website or App page, (7) links you have clicked on our Website, (8) the page you visit before and after you come to our Website, (9) browser type, (10) operating system, (11) language, (12) advertising identification number and vendor identifier, (13) usage data including information on how you navigate our Services, and (14) version of browser software.
We and our third-party service providers use cookies for a variety of reasons, including to: provide you with our services and our Website, to enhance our Website's and our services' performance, to analyze how users use our Website and services, or to provide you with content that is more relevant to your interests and presumed needs.
The following categories explain the types of cookies we may use and what we may use them for. The information these cookies collect may be anonymized.
For information on how to control your cookie settings, see the "How To Control Your Cookie Preferences" section.
We may share limited data with third-party platforms (including social media platforms) and service providers to support analytics, advertising, and conversion measurement. This helps us:
We may use a method called hashing before sharing certain information such as your email address or phone number. Hashing turns this information into a coded format that cannot be used to identify you directly. Third party platforms and service providers may use this hashed data to match it with their own records and help us measure how well our ads are working.
These third parties may also use technologies like cookies, pixels, and APIs to collect or receive information from our website and use it to provide measurement services and deliver targeted ads. You can opt out of this data sharing by adjusting your cookie preferences or using privacy tools offered by these platforms.
There are a variety of ways in which you can control the information collected by cookies and similar technologies when you use our Website. For example, you can control and block the cookies used by the Website by modifying the settings in your browser or on your device that allow you to refuse the setting of all or some cookies. You can also adjust your settings so that your browser blocks all cookies or only cookies from third parties. You can also delete cookiesthat have already been placed on your devices.
However, please note that if you use your browser or device settings to block all cookies, you may not be able to access all or parts of our Website or services.
For more information about how cookies can be managed and deleted, please visit www.allaboutcookies.org or https://optout.networkadvertising.org.
You can opt out of receiving marketing-related electronic communications from us by clicking the "unsubscribe" link contained in the body of any such e-mail or text message we send you.
You can also opt out by either contacting us directly, or by contacting the AutoCanada store that sent you the message. Information on how to contact us can be found in the "How to Contact Us" section of this Policy, and information on how to contact the AutoCanada subsidiary that sent you the message can be found on their website.
Please note that if you opt out from receiving marketing-related electronic messages, we may still need to send you communications about your use of our services, our products, or other matters.
We only retain your personal information for as long as necessary to fulfill the purposes for which we collected it, or as permitted or required by law.
We may transfer your personal information to a jurisdiction other than the one in which it was collected, in order to fulfil the purpose for which we collected it, including for processing and storage by service providers. When your personal information is outside of its jurisdiction of origin, it is subject to the laws of the country or province in which it is located, which may have different data protection laws than its originating jurisdiction. Those laws may make your information accessible to law enforcement and national security authorities in that other jurisdiction. We could, for example, be obliged to respond to a subpoena or other mechanism that would give law enforcement officials access to your personal information. For more information about our policies and practices regarding service providers outside of Canada or Quebec, please contact us using the contact information in the "How to Contact Us" section below.
We have implemented physical, organizational, contractual, and technological security measures in an effort to protect your personal information from loss or theft, unauthorized access, use, or disclosure.
For example, electronic and paper-based information is maintained under security systems appropriate to sensitivity of the personal information to safeguard personal information that is in the custody or in the control of AutoCanada from unauthorized access, collection, use, disclosure, copying, modification, disposal, or similar risks.
Furthermore, all third parties that obtain personal information from AutoCanada (with respect to financing requests and insurance applications, for example) are contractually required to protect customers' confidentiality in a manner consistent with this policy, and/or as required by law.
Despite these measures, we cannot guarantee that our safeguards will always be effective. A breach of security safeguards can result in such risks as phishing and identity theft. In such cases, we will act promptly to mitigate the risks and to inform you where there is a real risk of significant harm, or as otherwise required by law.
If you have reason to believe that your interaction with us is no longer secure or if you feel that the security of any information that you provided to us or that is under our control has been compromised, please contact us immediately using the contact information in the "How to Contact Us" section below.
We expect you to supply us with updates to your personal information when required. We will not routinely update your personal information unless such a process is necessary.
You may make a request to access and review any personal information about you that we have collected, used, or disclosed, and we will provide you with any such personal information to the extent required by applicable laws.
You may also challenge the accuracy or completeness of your personal information in our records. If you demonstrate that your personal information in our records is inaccurate or incomplete, we will correct it as required.
We may require that you provide certain information (such as identification information and the name of your dealership) to fulfill your request to access or correct your personal information. Any such information will be used only for this purpose.
You also may have the right to withdraw your consent to our collection, use, or disclosure of your personal information. If you wish to withdraw your consent, please contact us using the contact information in the "How to Contact Us" section below. We will accommodate your request to withdraw consent, subject to legal or contractual restrictions. In some cases, withdrawal of your consent may mean that we will no longer be able to provide you with certain products or services.
You also may have the right to request that we delete your personal information in certain circumstances (for instance in case of obsolete information or information not justified by Identified Purposes). If you wish to do so, please contact us using the contact information in the "How to Contact Us" section below. We will accommodate your request to delete your personal information, subject to legal or contractual restrictions.
If applicable, you may also have the right to request information about the use of any automated decision system and the impact they may have on you.
We will not charge you any fees to access your personal information in our records without first providing you with an estimate of the approximate fees, if any.
You may also have the right to make a complaint to the Privacy Commissioner of Canada or the applicable regulatory authority if you object to how we handle your request.
We may provide links to third-party websites for your convenience and information. We may also make opportunities available to you to purchase, subscribe to, or use other products or services from third parties with different privacy practices. Those other websites, products, or services are governed by the privacy statements and policies of the respective third party.
This Privacy Policy does not extend to any websites, products, or services provided by third parties. We are not responsible for the privacy practices of third parties and we encourage you to review all third-party privacy statements prior to using third-party websites, products, or services.
This Privacy Policy was last revised as of the date that appears at the top of this page.
We may update this Privacy Policy from time to time. When changes are made, they are effective immediately upon publishing of the revised Privacy Policy posted on our Website, unless otherwise noted. We may also communicate any changes made to this Policy by other means, such as through e-mail if we have your e-mail address.
All comments, questions, concerns, or requests regarding your personal information or our privacy practices should be sent to our Privacy Officer at:
Privacy Officer
Address: 200 -- 15511 123 Ave, Edmonton AB T5V 0C3
Telephone number: (780) 732-3135
Fax number: (780) 732-3152
E-mail address: privacy@autocan.ca
If you need to contact us about anything related to an information security issue, please write to securityincident@autocan.ca.
If your inquiry exclusively pertains to the practices of one of AutoCanada's stores or collision centres, please contact them directly using the contact information contained on their respective websites.
By interacting with the Youtube videos on this website, users are agreeing to be bound by the Youtube Terms of Service. Please refer also to the Google Privacy Policy.
1 If the vehicle is identified as new: Figure shown reflects an estimate of the amount that you can expect to pay in Canadian dollars and is: (i) based on the Manufacturer's Suggested Retail Price (MSRP); and (ii) includes freight, PDI, levies, duties and dealer charges. Taxes are excluded (unless you select otherwise). Licence, insurance, and registration fees are also excluded. Environmental or related levies and taxes vary by jurisdiction. Actual selling price and other terms are set by the dealer. Dealer may sell for less. See below for further details.
If the vehicle is identified as a ""certified pre-owned"", ""CPO"", or used: Figure shown reflects an estimate of the amount that you can expect to pay in Canadian dollars and includes all options and/or equipment built with the vehicle, as well as dealer charges. Taxes, licence, insurance, and registration fees are excluded. Actual selling price and other terms are set by the dealer. Dealer may sell for less. See below for further details.
Photos for illustration purposes only, and may not reflect exact vehicle (including vehicle colour, trim, options, or other specifications). Some vehicles may be shown with optional equipment or equipment not available in Canada. Specifications, equipment, options and prices are subject to change without notice.
Although we endeavour to ensure that the information contained on this website is accurate, Volkswagen Canada, its dealers, and Volkswagen Financial Services are not responsible for any errors or omissions that may occur from time to time. Please contact your Volkswagen dealer for verification or if you would like more information on this vehicle. "Volkswagen," the Volkswagen logo, all model names and trimline names are registered trademarks or trademarks of Volkswagen AG, used under license.
2 This payment estimator is a tool to assist you to estimate your scheduled payments. We do not make any representation or warranties as to your actual amounts. Figures shown reflect an estimate of the amount that you can expect to pay in Canadian dollars based on: (i) entering into a lease agreement or a credit agreement (as applicable) with Volkswagen Financial Services; and (ii) the stated APR, term, number of periodic payments, and kilometre allowance (as applicable). Payment estimates do not include: (i) taxes (unless you select otherwise); or (ii) to the extent applicable, any excess wear and tear, late fees, or other similar fees or charges that may apply. Actual selling price, leasing / financing rates and other terms are set by the dealer and Volkswagen Financial Services, as applicable. Dealer may sell or lease for less. Leasing and financing is subject to credit approval by Volkswagen Financial Services. Leasing / financing rates, payments, prices, figures, options, offers, terms and other information may, subject to applicable law, be changed or cancelled at any time without notice. Lease example: Lease a 2021 Tiguan 2.0T Trendline FWD with 8-speed automatic transmission, at an MSRP of $29,795 plus $1,950 freight and PDI, $10 fee for applicable provincial Motor Vehicle Industry Council, $499 dealer fees, $20 Tire Tax and $100 a/c levy at 0.99% APR for 24 months with 104 weekly payments of $132.83. $0 down payment or equivalent trade-in, security deposit of $540 and first monthly payment are due at lease inception. Dealer charges are included. PPSA, licence, insurance, and registration charges, and applicable taxes are extra. Kilometre allowance of 16,000/year; charge of $0.15/km for excess kilometres. The total lease obligation in this example is $14,405.65 (excluding taxes and any excess wear and tear, late fees, or other similar fees or charges that may apply). Finance example: Finance a 2021 Tiguan 2.0T Trendline FWD with 8-speed automatic transmission, at an MSRPof $29,795 plus $1,950 freight and PDI, $10 fee for applicable provincial Motor Vehicle Industry Council, $499 dealer fees, $20 Tire Tax, and $100 a/c levy at 0.99% APR for 24 months with 104 weekly payments of $314.97. $0 down payment or equivalent trade-in, security deposit of $510 and first monthly payment are due at finance inception. Dealer charges are included. PPSA, licence, insurance, and registration charges, and applicable taxes are extra. The total financing obligation in this example is $32,756.88 (excluding taxes). Please contact your Volkswagen dealer for details (including actual payment information). Although we endeavour to ensure that the information contained on this website is accurate, Volkswagen Canada, its dealers, and Volkswagen Financial Services are not responsible for any errors or omissions that may occur from time to time. ?Volkswagen,? the Volkswagen logo, all model names and trimline names are registered trademarks or trademarks of Volkswagen AG, used under license.
3 Financing offers available through Volkswagen Financial Services, on approved credit, on select: (i) new and unregistered Volkswagen models; (ii) "certified pre-owned" used Volkswagen vehicles; and (iii) other used vehicles. Financing example: Finance a 2021 Tiguan 2.0T Trendline FWD with 8-speed automatic transmission, at an MSRP of $29,795 plus $1,950 freight and PDI, $10 fee for applicable provincial Motor Vehicle Industry Council, $499 dealer fees, $20 Tire Tax and $100 a/c levy at 0.99% APR for 24 months with 104 weekly payments of $314.97. $0 down payment or equivalent trade-in, security deposit of $510 and first monthly payment are due at finance inception. Dealer charges are included. PPSA, licence, insurance, and registration charges, and applicable taxes are extra.The total financing obligation in this example is $32,756.88 (excluding taxes). Dealer may sell for less. Dealer order/trade may be necessary. Financing rates, payments, prices, figures, options, offers, terms and other information may, subject to applicable law, be changed or cancelled at any time without notice. Conditions apply. Please contact your Volkswagen dealer for details.
Lease offers available through Volkswagen Financial Service, on approved credit, on select: (i) new and unregistered Volkswagen models; and (ii) ""certified pre-owned"" Volkswagen vehicles. Lease example: Lease a 2021 Tiguan 2.0T Trendline FWD with 8-speed automatic transmission, at an MSRP of $29,795 plus
$1,950 freight and PDI, $10 fee for applicable provincial Motor Vehicle Industry Council,
$499 dealer fees, $20 Tire Tax and $100 a/c levy at 0.99% APR for 24 months with 104 weekly payments of $132.83. $0 down payment or equivalent trade-in, security deposit of $540 and first monthly payment are due at lease inception. Dealer charges are included. PPSA, licence, insurance, and registration charges, and applicable taxes are extra. Kilometre allowance of 16,000/year; charge of $0.15/km for excess kilometres. The total lease obligation in this example is $14,405.65 (excluding taxes and any excess wear and tear, late fees, or other similar fees or charges that may apply). Dealer may sell or lease for less. Dealer order/trade may be necessary. Leasing rates, payments, prices, figures, options, offers, terms and other information may, subject to applicable law, be changed or cancelled at any time without notice. Conditions apply. Please contact your Volkswagen dealer for details. Although we endeavour to ensure that the information contained on this website is accurate, Volkswagen Canada, its dealers, and Volkswagen Financial Services are not responsible for any errors or omissions that may occur from time to time. "Volkswagen," the Volkswagen logo, all model names and trimline names are registered trademarks or trademarks of Volkswagen AG, used under license.
4 Dealer Administration Fee includes documentation and administration costs related to the delivery of the vehicle, such as the dealer cost involved in licensing, lien search, and contract administration.
5 Financing offers available through Volkswagen Financial Services, on approved credit, on select prepaid maintenance plans in connection with the financing of select: (i) new and unregistered Volkswagen models; (ii) "certified pre-owned" used Volkswagen vehicles; and (iii) other used vehicles. Additional terms and conditions apply. Refer to actual contract or contact a Volkswagen dealer for complete details of coverage and exclusions. Financing example: Finance a prepaid plan at an MSRP of $1,675 at 0.99% APR for 24 months with 104 weekly payments of $16.27. $0 down payment or equivalent trade-in, security deposit of $510 and first monthly payment are due at finance inception. Dealer charges are included. PPSA, licence, insurance, and registration charges, and applicable taxes are extra. The total financing obligation in this example is $1,692.08 (excluding taxes). Dealer may sell for less. Financing rates, payments, prices, figures, options, offers, terms and other information may, subject to applicable law, be changed or cancelled at any time without notice. Conditions apply. Please contact your Volkswagen dealer for details. Although we endeavour to ensure that the information contained on this website is accurate, Volkswagen Canada, its dealers, and Volkswagen Financial Services are not responsible for any errors or omissions that may occur from time to time.
6 Financing offers available through Volkswagen Financial Services, on approved credit, on select accessories in connection with the financing of new and unregistered Volkswagen models. Taxes, shipping, installation are excluded. Proper installation required. Professional installation may be recommended. See owner's literature and Volkswagen dealer for details. Financing example: Finance an accessory at an MSRP of $215 at 0.99% APR for 24 months with 104 weekly payments of $2.09. $0 down payment or equivalent trade-in, security deposit of $510 and first monthly payment are due at finance inception. Dealer charges are included. PPSA, licence, insurance, and registration charges, and applicable taxes are extra. The total financing obligation in this example is $217.06 (excluding taxes). Dealer may sell for less. Financing rates, payments, prices, figures, options, offers, terms and other information may, subject to applicable law, be changed or cancelled at any time without notice. Conditions apply. Please contact your Volkswagen dealer for details. Although we endeavour to ensure that the information contained on this website is accurate, Volkswagen Canada, its dealers, and Volkswagen Financial Services are not responsible for any errors or omissions that may occur from time to time.
7 This is the down payment that you anticipate paying in connection with the purchase of the vehicle.
13 This means the duration (in months) of your selected protection plan.
15 This means the maximum number kilometres that your selected protection plan will cover.
16 Certifed Pre-Owned Volkswagen vehicles undergo a comprehensive 112-point inspection. If something needs replacing, only genuine Volkswagen Original Parts are used. Every Volkswagen Certified Pre-Owned vehicle is covered by our Assurance Program. If the vehicle is within 5 model years or newer and less than 120,000 KMs, you can upgrade to the Premium Assurance program.
21 Depending on the province in which you live, you may be eligible to receive incentives. These include, but are not limited, to up to $4,000* from British Columbia's Go Electric BC Program (available on the ID.4 base trim only) or as much as $4,000 from Quebec's Roulez Vert program. The QC government has recently
announced that the program will be suspended as of Feb. 1, 2025. See About the Roulez vert Program for details. The Roulez Vert program also offers an additional rebate of $600 with the purchase of the Volkswagen 2-in-1 Charging Cable. If you live in BC in a single-family home, row home, or duplex, you could receive a rebate* of up to 50% of the purchase and installation costs of an eligible Level 2 EV charger, to a maximum of $350.◊◊
◊◊ Volkswagen Canada does not administer the incentives and is not responsible for any cancellations or changes to the incentive programs. Incentive information is provided for informational purposes only and Volkswagen Canada makes no representations or warranties about the actual amounts or eligibility. Information about the incentives is based on the most current information provided by the applicable government agencies, but could change in the future. The amount of the incentive, terms and conditions of the incentive, and any eligibility or application requirements vary by province. As of January 13, 2025, the federal government has paused the Zero-Emission Vehicles (iZEV) Program. See Question and answers for details. *BC's EV incentive amount is prorated based on annual income and only available to those earning <$100,000 with the full amount available to those earning <$80,000. BC's EV charger rebate has different eligibility criteria. Conditions apply. See your dealer for more details or contact the provincial or federal administrator.
Limited time finance offer available through Volkswagen Financial Services, on approved credit, based on a new and unregistered 2024 ID.4 Electric ID.4 PRO S AWD base with single-speed transmission having a starting price of $58,299.00, including $68 PPSA registration fee (including third-party registering agent fee), $2,100 freight and PDI, $100 air conditioning levy, $23 tire recycling levy, $13 OMVIC fee, and $500 representative dealer admin fee (actual fee is set by dealers and varies, up to $500), and included in weekly payment. Dealer Administration Fee includes documentation and administration costs related to the delivery of the vehicle, such as the dealer cost involved in licensing, lien search, and contract administration. Finance example: 60-month term at 0.00% APR equals a weekly payment of $225, after application of $10,000 credit. $0 down payment or equivalent trade-in due at signing. In Ontario, Volkswagen Group Canada Inc. is responsible for the tire recycling fee used to cover the cost of collecting and recycling end of life tires when returned by consumers. License, insurance, registration, options and applicable taxes are extra. Cost of borrowing is $0 for a total obligation of $58,299. Dealer may sell for less. Dealer order/trade may be necessary (but may not be available in all cases). Conditions apply. Offers end January 31, 2025 and are subject to change or cancellation without notice.
$10,000 cash bonus available to be applied as a discount off MSRP, before taxes, on cash purchase, finance or lease (through Volkswagen Financial Services, on approved credit) of new and unregistered 2024 ID.4 models
